While perusing the aisles at HomePlus in Cheonan, out of the corner of my eye, I caught a glimpse of Purely Decadent ice cream in the freezer section, and did a complete double-take. Woahh~ Vegan ice cream in a major Korean supermarket? That's huge! I've been to a couple of the Purely Decadent cafe/store locations in Seoul, but this was the first time actually seeing it in a supermarket. Progress is being made!
The price for 1 pint of Purely Decadent is 9,800 won. Yes, it's expensive and I'm not even a big ice cream fan, but c'mon~ if you find vegan ice cream in a Korean supermarket, you can't not buy it. Now if only E-Mart can get with the program too... (The 16,500 price is for a 2-pint tub of Häagen-Dazs, incase you're wondering.)
hyyyeessss~~
